A combined variety of over 1000 product styles for home and office interiors. As a direct supplier, ABC offers its customers the best deal and the newest collections for Spanish and Italian tiles, 95% of which are constantly in stock at the company's warehouse.
It is sometimes a challenge to structure all the products, in order to give a less overwhelming feeling when looking at their range. Applying ABC’s insights, we found out that users start their choice of tiles by getting in one of the three main directions.
With this in mind and a creative aproach, we came up with a simple solution in order to make first time users’ choice easier. Through homepage, it's quick and easy to choose the products based on the type of room, product's colors and textures.
Some thin and clean icons were drawn to give visitors quick access to tiles the selection and present the shop’s advantages.
Selling tiles as separate items might work for people who have defined their preferences and know what they're looking for. For the rest of the customers, ABC has a different recipe. Interiors are examples of specific rooms, aesthetically designed that could be a great inspiration for anyone. All you need to do, is decide which style you like, and then there's the interior's composition, which includes specific tiles that were used for this interior. It's easy to analyse and decide from the multitude of products, when you can get a sence of how your room would look like.
Products are easily added to the administration panel, including all the specifications. However, the stock update is done through a daily automated synchronisation with ABC's accounting software. Customers on their end can see the approximate amount of tiles from "not available" to "full stock".
Moreover, it is easy to notice products that are at stock liquidation, sales or the ones that are new and take advantage of great discounts or be the first to apply new trends in your house or apartment.
We've made it easy to browse products — website's search looks for content in products, interiors, projects and always highlights the results. As soon as a product was chosen, it can be added to cart, along with other products, and then the entire list can be printed and taken at the store as a start point for a final consultation or send to a friend, or construction foreman.
There is a strong connection between ABC and local interior designers. It is a great resource and insight for customers to see ABC tiles used in real interiors designed by local studios, when analizing the right product to buy. On each photo from a project, it is possible to set pins and therefore point out the used tile.
Сотрудничаем с Амиго с первых дней создания нашего магазина. Ребята всегда открыты к экспериментам и с радостью превносят в наш совместный проект ноту инноваций и нестандартный подход к решению любой задачи.